Progress in Tourism Marketing (Advances in Tourism Research) by Metin Kozak, Luisa Andreu

Progress in Tourism Marketing (Advances in Tourism Research)



Download Progress in Tourism Marketing (Advances in Tourism Research)




Progress in Tourism Marketing (Advances in Tourism Research) Metin Kozak, Luisa Andreu
Language: English
Page: 327
Format: pdf
ISBN: 0080450407, 9780080480480
Publisher: Elsevier Science

Book Description

Provides an overview of how to better apply both traditional and contemporary marketing tools in order to be more competitive within the international arena.

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